{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The WP Minute ","title":"Interview: Brad Touesnard on selling Delicious Brains plugins to WP Engine","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/1bf1123f\"></iframe>","width":"100%","height":180,"duration":888,"description":"If you haven't heard, Brad Touesnard has sold his suite of Delicious Brains plugins to WP Engine. \n\n\n\nIn this interview, I ask him the following question:\n\n\n\n1. The million-dollar question: Why sell a suite of WordPress popular, profitable and beloved plugins -- of which was ACF which you only acquired merely a year ago?\n\n\n\n2. The multi-million-dollar question: How much did WPE acquire the set of software for?\n\n\n\n3. Who approached who first and how long did the deal take? \n\n\n\n4. What made this deal, aside from the buy-out #, feel so much different than other deals you've done in the past?\n\n\n\n5. Is part of the DB team going to WPE? What does a restructure look like if any is happening?\n\n\n\n6. SpinupWP becomes the main focus, until you sell _that_ to WPE in the future, does this sale help extend the runway or will you seek more traditional funding routes?\n\n\n\n7. Dive into the business builders mind: What kind of clarity or relief (if any) does this give you?\n\n\n\n8. Do you think you'll ever transition to a proper WP host with standard support protocols and hosting fees? (Don't  lie there's big money there) \n\n\n\n9. Any regrets so far? \n\n\n\n10. Any parting words of advice, promos -- the platform is yours. ","thumbnail_url":"https://img.transistorcdn.com/B7hdlYwjqhl9eXRrYH3YmT0lK4oG1XC6kdnjd-ITW0w/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8zZDhl/YzIxN2QwOWRmYjQ1/OTM2ZjMwZWRiYzli/M2ExMC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}