{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Once Upon a Business","title":"The Travelers and The Sea","html":"","width":"100%","height":180,"duration":340,"description":"Lisa tells the tale of two travelers who see something mysterious on the ocean, revealing the risks of mistaking hope for reality. Through this fable, she explores how entrepreneurs can balance ambition with clear-eyed action, and why seeing opportunities honestly makes for lasting business success.Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.“We get swept up in what could be and miss the warning signs of what actually is.” — Lisa BloomHost Bio:Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker, and coach. She built a global business called Story Coach through helping corporate executives, entrepreneurs, and coaches develop speaking mastery, leadership capability, and marketing impact. Lisa is the author of two books — Seven Stories That Sell and The Story Advantage.Lisa was also the Director of Mirasee’s ACES Business Acceleration Program, in which she helped entrepreneurs achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.Resources or websites mentioned in this episode:MiraseeThe Story CoachLisa Bloom’s books: The Story Advantage and Seven Stories That SellCredits:Host: Lisa BloomProducer and Editor: Michi LantzExecutive Producer: Danny InyAudio Editor: Marvin del RosarioMusic Soundscape: Chad Michael SnavelyTo catch more great episodes coming up on Once Upon A...","thumbnail_url":"https://img.transistorcdn.com/ip-ldy2hMs6d4lKySTuzs1J6Vb2cdZc92f8OY68Qf2c/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85NjQy/NjU2YTY3YTNhNjFl/YzBiZDUwMjU2YzZm/ODdkNy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}