{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Plastic Surgery Practice","title":"How Clinically Backed Skincare Can Grow Your Practices, Procedure Results and ROI","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/1e96a22c\"></iframe>","width":"100%","height":180,"duration":2525,"description":"IntroductionIn a recent episode of the Plastic Surgery Practice Podcast, hosts Alison Werner and Keri Stephens welcomed Stuart Mohr, Vice President of Marketing and Clinical at Jan Marini Skin Research. The discussion centered around the integration of clinically-backed skincare products to enhance practice procedures, results, and return on investment (ROI).Stuart Mohr’s BackgroundStuart Mohr shared his extensive background in the aesthetics industry, spanning nearly 25 years. Initially a biomedical and electrical engineer designing lasers for ophthalmology and dermatology, Mohr transitioned to marketing after obtaining his MBA. He has been with Jan Marini Skin Research for 15 years, bringing a unique perspective to the intersection of clinical results and business operations in aesthetics.The Role of Professional Skincare in Aesthetic PracticesMohr emphasized the importance of incorporating professional skincare into aesthetic practices. He highlighted that while patients visit for specific services like laser treatments or peels, their daily home care regimen significantly impacts the overall results. According to a New Beauty Magazine survey, over 80% of patients desired product recommendations from their practices to achieve better results.Key Takeaway 1: Integration of Professional SkincarePractices should recommend clinically proven skincare products to patients for use between office visits. This approach ensures superior results, faster patient satisfaction, and continuous engagement with the practice.Selecting the Right Skincare ProductsWhen selecting skincare lines, plastic surgeons should prioritize products backed by scientific data and clinical studies. Mohr discussed a non-hydroquinone hyperpigmentation product from Jan Marini Skin Research that outperformed 4% hydroquinone in a split-face study, demonstrating the importance of evidence-based choices.Key Takeaway 2: Evidence-Based Product SelectionProducts should be chosen based on their proven...","thumbnail_url":"https://img.transistorcdn.com/87FDYLqIKKGgwoT3VmV18k4vnxjwlGAzsJyXJT2oCIg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQ0MzcwLzE2OTMz/MzM4NTQtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}