{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Is Anything Real?","title":"Regulated Ads, Real Plays - What Still Works | Ep. 40 w/ Alexandra Prochshenko (Veloria)","html":"","width":"100%","height":180,"duration":1472,"description":"Regulated categories aren’t impossible - just unforgiving.Founder Alexandra Prochshenko (Veloria) and I get brutally practical about what still works in paid media when you’re competing in red-ocean auctions or navigating policy landmines. We cover tiny budgets that actually move the needle, how to avoid flags, and why your offer + funnel beats any hack.👉 Need a reality-first plan? Book your 20-min Exploration: https://calendly.com/adamwbarney/explorationplugin-20minWhat you’ll learnRed-ocean truth: Meta/Google costs aren’t broken - you’re just bidding in crowded auctions. Here’s how to win anyway.$2/day local workshop play: tight geo, one clear outcome, short run, retarget all engagers - why this still converts.Small budget survival: most “failed” ads are offer/funnel failures; run 6–8 creative variations minimum.YouTube ads that work: story > length; open strong, stack proof, ship multiple cuts - not one “hero.”Regulated brands: use buffer pages, policy-safe language, and sequenced education to avoid flags.Search is changing: why founders should optimize for ChatGPT visibility (structured answers, sourceable pages).Diversify attention: blend paid with community, email, partnerships; measure signals over vanity.GuestAlexandra Prochshenko - Founder, Veloria (The app that brings pleasure back for women with pelvic pain.)Site: https://www.veloria.ca/LinkedIn: https://www.linkedin.com/in/alexandra-prochshenko/Email: prochshenko.a@gmail.com • veloria.app@gmail.comAbout the showIs Anything Real? with Adam W. Barney - Reality-First Leadership for founders and operators who want proof over theater and growth without burnout.Work with Adam👉 EnergyOS: book your 20-min Exploration → https://calendly.com/adamwbarney/explorationplugin-20min","thumbnail_url":"https://img.transistorcdn.com/Qn6TLpgWpRcPjyPIUKbjo4kO0hmw0xfZwNq28E-eqNw/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9jYTRk/YjIxZjYwNmEyOGI5/Nzc1ODRjNWM5NjQ3/MjE2NC5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}