{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"OFFBounds Retail","title":"133. Le Alfré's CEO, Alfré Snower: “I want people to feel like they’re in another world.”","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/213b304d\"></iframe>","width":"100%","height":180,"duration":2352,"description":"What makes someone leave a career on Wall Street to build a menswear brand with no experience in fashion? In this episode, I sit down with Alfré Snower, founder and CEO of Le Alfré, to hear how he transformed four shirts, a small New York apartment, and a lot of persistence into a growing lifestyle brand. He shares the reality of building from scratch, from personally messaging potential followers on Instagram to teaching himself design, manufacturing, content creation, and e-commerce.\nWe also explore how Alfré created an entire universe around the brand, culminating in Alfré’s Penthouse, a reservation-only retail destination in New York City. Our conversation covers intuition, vulnerability, creativity, and the importance of taking risks that established brands might avoid. More than a story about clothing, this is a conversation about believing in yourself, learning through failure, and building a brand that makes people feel something.","thumbnail_url":"https://img.transistorcdn.com/vDC1B3WKYsXJP9THgGiTzmfH0eGqbFawgV8QZnjtl8w/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8xMmNh/OWVhMWU5YWY1Y2Q2/NTY2ZTBjNjhhMGM2/ZjU3Ni5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}