{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Better B2B Podcasts","title":"Audience retention is the MOST important part of audience growth - E18","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/21527aa3\"></iframe>","width":"100%","height":180,"duration":682,"description":"If listeners don't stick around for longer than one episode - your podcast won't grow.\nThat's one of the reasons why audience retention (listeners coming back from episode to episode) is so important. In this episode, we're talking about what audience retention is, why it matters, and how you can optimize it.\nKey points in the episode:\n- Audience retention is the key to audience growth\n- You need a strong audience to drive business results\n- Optimize your audience retention\nEpisodes referenced:\nYour podcast NEEDS a consistent release schedule... here's how to do it - E10\n🎙 Want to partner with a company that's on a mission to create better B2B podcasts? Learn more about In Phase Media on our website.","thumbnail_url":"https://img.transistorcdn.com/rfQKp8daMrKnOuHTv07TKDA7Q16iZsEgutiL_gX4PQY/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQzNzU3LzE2OTEw/MDkzNDYtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}