{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Franchise Leader Spotlight","title":"How Kim Gubera Keeps Excellence in Focus | PIRTEK, President & CEO","html":"","width":"100%","height":180,"duration":968,"description":"Kim Gubera, President & CEO of PIRTEK, stepped into her role in 2019 and did something almost no leader does — she visited every single franchisee before changing anything. In this conversation, she shares how that decision built the cultural foundation that drove a record-breaking 2025, and how PIRTEK maintains a standard of excellence — including through moments that were anything but easy. This is a straight-talking episode about what franchise leadership actually looks like when the values aren't just on the wall.In this episode:How PIRTEK recruits for franchisee-first thinking at every level of the home officeWhy radical transparency — including disclosing an internal integrity issue at their franchise conference — is the only way to build real trustWhat it takes to sustain franchisee support and culture through rapid unit growthGuest: Kim Gubera, President & CEO, PIRTEK Host: Katherine LeBlanc, Fractional CMO | Apollo CMOAre you a franchise brand leader working on a growth challenge? Katherine works with franchise brands as a Fractional CMO. Learn more at apollocmo.comThe Franchise Leader Spotlight Podcast is part of the MyPodcastHost Franchise Podcast Network — bringing franchise brand voices to the audiences that matter.Brought to you by MyPodcastHost — private internal podcast channels and the Franchise Podcast Network for franchise brands that take franchisee communication seriously. mypodcasthost.com","thumbnail_url":"https://img.transistorcdn.com/4_h0kGDGGaZTQsS5NK8suw7nf_131fbDb5ldSJSGMck/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80YzJj/NjdkNmE1YmY0YmM0/MzdlZjZhZmEwNTVl/ZTk0MS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}