{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Travel Buddy with Switchfly","title":"Your Loyalty Program Is Invisible To AI. Here's How to Fix It.","html":"","width":"100%","height":180,"duration":2329,"description":"AI agents can already book travel directly. That raises a hard question for loyalty programs. If a customer books through an agent instead of a portal, does their loyalty status even factor in? Ian Andersen joins to unpack how agentic booking works today and how it optimizes almost entirely on price. He walks through the standards emerging to change that, including Google's Universal Commerce Protocol and Talon's Universal Incentives Protocol. Both are starting to make loyalty data machine-readable. The conversation covers what program and product leaders should prioritize now and why waiting has a real cost.\nConnect with Switchfly\nWebsite: https://www.switchfly.com/\nLinkedIn: https://www.linkedin.com/company/switchfly/\nX: https://twitter.com/switchfly\nYouTube: https://www.youtube.com/@SwitchflyOfficial\nChapters\n[00:00] Introduction to agentic AI booking and why loyalty programs are affected\n[00:01] Agentic booking goes mainstream: Google, Sabre, PayPal, and Mindtrip\n[00:04] The optimization blind spot: price and availability, but not loyalty\n[00:10] Emerging standards: Google's Universal Commerce Protocol and Talon's Universal Incentives Protocol\n[00:20] The API-readiness payoff: build once, plug into whichever standard wins\n[00:22] AI readability as the next answer engine optimization frontier\n[00:25] Context loss from travel agent to digital platform to AI agent\n[00:31] Quantifying value beyond price, and the two-user problem\n[00:41] Closing takeaway: even ignoring this is a plan, just an expensive one","thumbnail_url":"https://img.transistorcdn.com/UoWt1SskUpTzZUFHdt_0S1fb9Ic3ocCe25NdzSJdYMA/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8yOTll/MTVkZjI5ODM3NDUx/NTllMzgxMmYxYTQ5/M2FlNC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}