{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Number","title":"Episode 137 - Building, Scaling, and Selling: Lessons from Julie Ellis of Mabel's Labels","html":"","width":"100%","height":180,"duration":1763,"description":"Episode Summary: In this episode of The Real Bottom Line, I sit down with Julie Ellis, co-founder of Mabel’s Labels, to discuss her incredible journey from corporate life to building an eight-figure business and ultimately selling it. Julie shares candid insights into the challenges and triumphs of entrepreneurship, the importance of speed in a competitive market, and the emotional complexity of selling a business.Key Topics Discussed:Transition from Corporate to EntrepreneurshipJulie’s shift from the corporate world to co-founding Mabel’s Labels.How motherhood sparked the idea for the business.The early days of Mabel’s Labels and how the four co-founders divided responsibilities.Navigating PartnershipsThe dynamics of working with multiple co-founders.Importance of clear roles, communication, and having a shareholders agreement in place.The informal yet structured approach to decision-making that kept them moving forward.First to Market and the Need for SpeedHow being the first children’s label brand in North America drove the need for speed and innovation.Challenges of staying ahead of competitors and the fear of being overtaken by larger companies.Corporate Lessons Applied to EntrepreneurshipWhat Julie learned from her corporate experience that benefited Mabel’s Labels.The balance between process and agility in a growing business.The Emotional and Practical Aspects of Selling a BusinessThe unsolicited offer to buy Mabel’s Labels and the decision-making process that followed.The intense due diligence process and the importance of being well-prepared.Julie’s personal journey post-sale and why she decided to leave the company shortly after.Life After Mabel’s LabelsJulie’s transition to coaching and consulting after leaving Mabel’s Labels.Her focus on helping leaders at inflection points in their careers and businesses.The importance of intentionality and strategic decision-making in business and life.Top Takeaways:Clear Roles and Communication - Establish clear...","thumbnail_url":"https://img.transistorcdn.com/D12ba7JW-PGdd44Wu708yaH4zadpc44rOFn3Sk95kkU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8zOThh/NWY5NjRiNTlkZjEw/YjRlZjRjNmQ1ZTI1/ODI5Ni5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}