{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Sales Funnel Radio","title":"SFR 279: OfferMind Event Walkthrough","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/237a7a6a\"></iframe>","width":"100%","height":180,"duration":1491,"description":"Here's a sneak peek of the event hall, the week before OfferMind. I walk through some of the event psychology…   I’m about to take you back in time to four days before my 2019 OfferMInd Event…   So I can reveal to you…    The secret sauce of how I set up an event      Why I think that is that the last few years have evolved the way they have…‘cause it's NOT normal.     Why OfferMind is NOT a funnel event (and what type of event it is).     Why I HATE bad swag (and where I get my haircut 😉)!     The extremely special venue I’ve chosen for OfferMind 2020    OFFERMIND 2019 TIME TRAVELING   I’m standing in the Boise Center where, in ONLY four days,  OfferMind2019  is about to take place!!!    It’s a beautiful place with lots of salespeople hanging out below me in the courtyard!    I'm not finished with my slides or my presentation… and we have a ton of swag to stuff…    But I want to take a moment to show you around and share some fascinating event psychology that you may not be aware of.   What's fascinating is that I’m completely aware that…    What I am doing right now is NOT normal for the amount of time that I've been doing it.    … it's NOT a boasting thing, but it is a reality.    I haven't been graduated from college for even four years yet, which is nuts!   I'm pretty sure we just crossed $2 million in total revenue, and now we have an event that’s gonna be around 650 people - that's crazy!   Let me ask you a question…    Q: How many people have built a funnel?    A: A lot of people have built a funnel.    Q: How many people have built a funnel that has made no money?    A: A lot, right?    … and that's rough to say, but it's true.    However, it's NOT the funnel. It's the person.    At the time of me making this video, we’ve sold 624 tickets and for the last few months, we've been selling roughly 10-tickets a day…    I don't know why, but that's about what we've been at for a little while, and it's pretty steady.    Selling events is hard.    It's one thing...","thumbnail_url":"https://img.transistorcdn.com/wYNmCvUWj1HUVsTnnGxfHEkoAfnnZqMMXf3202FAPb4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lOTU2/NzhmMjJmMTlhOWY2/ZmE2ZTAzOWEzNzE3/MzQ0NC5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}