{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Best of Your Brain","title":"How to Persuade People and Why Telling Them What to Do Backfires","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/24b0c9cd\"></iframe>","width":"100%","height":180,"duration":1025,"description":"Why do people resist being told what to do, even when it’s good for them?Persuasion is not about forcing change. It is about how people come to feel a decision is right for them.This episode looks at how small shifts in communication can change how people respond, and why many of the most effective techniques go unnoticed.Once this becomes clear, it shows up everywhere.Persuasion is not about forcing change. It is about helping people feel a decision is right for them.In this episode:• Why people resist being told what to do• How emotion influences decisions• Why trust and feeling understood matter• How subtle cues shape behavior• What makes people more open to change• How persuasion is used in everyday situations—Contact Dr. Marc Milstein: Website: DrMarcMilstein.comFacebook: Dr. Marc MilsteinLinkedIn: Dr. Marc MilsteinInstagram: @DrMarcMilsteinTikTok: @BestOfYourBrain","thumbnail_url":"https://img.transistorcdn.com/WBQJ1VrdEafHKgeC06EuDgcYjud-ThUT2W9GJkaNRhc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85MzNl/OThmYjZhZWJhYWM4/OGI0OWU1ZWY3YWNj/MmQ0YS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}