{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Collisions YYC","title":"Brian McClennon, The Future of Employee Savings in Canada","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/25fccf13\"></iframe>","width":"100%","height":180,"duration":2952,"description":"Tyler Chisholm talks with Brian McLennan, CEO and co-founder of Link—a Calgary-based fintech platform revolutionizing how workplace savings plans are built and delivered across Canada. Rather than compete with financial institutions, Link enables them. The company provides a white-label infrastructure for banks, credit unions, and employers to deliver modern, digital-first retirement savings plans like RRSPs, TFSAs, and pensions. \nBrian shares how Link is helping close the access gap for the more than 50% of working Canadians who currently have no workplace savings plan—and why that's not just a market opportunity, but a national challenge. They discuss the shift from legacy administration models to flexible, advisor-friendly platforms; the ROI of employer matching; and how even the smallest businesses can now offer big-company benefits. Brian also unpacks Link’s early pivots, the power of partnerships, and why solving the infrastructure problem is the key to lasting impact.\n\nIn this episode:\nWhat Link is and how it works behind the scenes\nWhy financial infrastructure is often the invisible unlock\nThe benefits of employer matching and behavioral nudges\nDigital advice, fund selection, and user experience\nRetirement savings access across Canada’s workforce\nHow Link balances tech scale with advisory partnerships\nCalgary’s emerging role in Canada’s fintech ecosystem\nThe global future of workplace financial benefits\nTop 3 Wisdom Bombs\n\n“Ultimately what we're trying to accomplish is afford employees the ability to have a *dignified retirement*—to retire on their own terms.” - Brian McClennon\n\n“Energy stocks can make 25-year-old millionaires—or cut portfolios in half. Diversify.” - Brian McClennon\n\n“Australia’s superannuation system shows what happens when saving is mandated—assets in the trillions, people ready for retirement.” - Brian McClennon\n\nThis episode is brought to you by clearmotive marketing. When it comes to marketing that truly matters to your business,...","thumbnail_url":"https://img.transistorcdn.com/RDhSgHWKoU1bfVWik5xPvQuD59nodczr5uXw9s_8x0I/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzU3NzMvMTU4MDIz/NTM3NC1hcnR3b3Jr/LmpwZw.webp","thumbnail_width":300,"thumbnail_height":300}