{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"KORE Outdoors Podcast","title":"The Arc'teryx Origin Story with Dave Lane, Co-Founder of Arc'teryx","html":"","width":"100%","height":180,"duration":6273,"description":"Dave Lane dropped out of high school at 15 to pursue his obsession with climbing and spent the next decade sewing his own climbing gear in his basement. That obsession became Rock Solid, then Arc'teryx, one of the most globally recognized brands on the planet. But as Dave tells it, none of it was planned. It was a mix of luck, timing, the right people showing up at the right moment, and a dedication to making the best products possible. In this conversation, Dave traces the full arc: the borrowed sewing machines, the kitchen table chalk bags, the partnership with Jeremy Guard, the accidental rebrand, seven years without a holiday, and ultimately walking away from the company he founded.Episode HighlightsThe \"pebble in the pond\" strategy: nail one product, build distribution, then expand one product at a timeHow a failed climbing gym accidentally formed the partnership between Dave and his co-founderThe crisis that led to Arc'teryx getting its name, and how the logo came to beThe story of how one order doubled their revenueThe importance of design and brand when building a companyWhy naivete is an asset when building a companyLinksApple in China (book)Register for the KORE SummitThe KORE Podcast is a production of the Kootenay Outdoor Recreation Enterprise. Learn more about KORE and the podcast: https://koreoutdoors.org/podcast  #koreoutdoors #craftgearfromhere","thumbnail_url":"https://img.transistorcdn.com/qlVqE0xMySoCN4mnwA1jvuYxPRuI6vUunHCwOqAb4Zw/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzUxNzA2LzE3MTE5/OTU2NDMtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}