{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Femtech Health Podcast","title":"Breaking the Cycle: How Reusable Products Are Transforming Menstrual Care and Ending Period Poverty","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/26c6372a\"></iframe>","width":"100%","height":180,"duration":2829,"description":"In this episode, Cherie Hoeger (CEO & co-founder of Saalt) breaks down the “reusable revolution” in period care—menstrual cups, discs, and patented leak-proof underwear—and shows how a B-Corp can combine product innovation with a global mission to end period poverty. You’ll hear practical how-tos, pelvic-floor tips, and a candid look at building a fast-growing fem-tech brand while raising six kids.Timestamps00:00 – 01:00 | Why disposable pads can’t solve period poverty01:00 – 04:00 | Meet Cherie & Saalt’s reusable mission04:00 – 08:30 | From “diaper-feel” to patented thin-dry underwear08:30 – 17:30 | Live demo: folding, inserting & removing cups vs. discs17:30 – 21:00 | Pelvic-floor support, prolapse & bladder leaks21:00 – 25:30 | 1 % give-back, 130 k donations in 50 countries25:30 – 33:00 | Founder life: in-office preschool & work-life integration33:00 – 38:00 | Hanky Panky collab, retail rollout (Target, Whole Foods, REI)38:00 – 44:00 | Packaging that makes periods “cart-worthy”44:00 – end | Vision: bring Saalt to every girl & end period povertyKey Points• Reusable > Disposable – Cups & discs hold 3-6× a tampon, last 10 + years, and slash monthly costs and waste. • Patented Period Underwear – Saalt spent 3½ years engineering the thinnest, driest tech on the market—now powering Hanky Panky’s Confidence Panty line. • Pelvic-Floor Friendly – Discs sit in the posterior fornix (no suction), making them ideal for prolapse, IUDs, heavy lifters, and “sneeze leaks.” • Life-Changing Donations – 130 k products placed in 50 countries; cups keep girls in school and women at work for 10 years on a single purchase. • Customer “Saalt Coaches” – Real humans (not chat-bots) guide users through fit, folds, leaks, PCOS, endo, and more. • Family-First Startup – Cherie & her husband built an on-site preschool and a strict 90-minute “power morning” to juggle six kids and a scaling brand. • Retail Proof – Instagram-worthy packaging helped Saalt hit Target shelves in year 2; now also...","thumbnail_url":"https://img.transistorcdn.com/G2MWXzbgUUOyGMJWFx-3EA_ygWSaodljCLpu3Y8ptwo/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQ2MTY4LzE2OTc2/NTQ2NTYtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}