{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Digital.Marketing","title":"How Wiley Won at Search by Treating Links as Reputation, Not Rankings","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/26fbf63d\"></iframe>","width":"100%","height":180,"duration":463,"description":"When your content is already world-class, the SEO challenge shifts from quality to recognition. This episode unpacks how a precision link-building campaign helped academic publishing giant Wiley earn the authority signals that actually move rankings in trust-weighted search environments.","thumbnail_url":"https://img.transistorcdn.com/AQn1lNtNS_uakerrTGFyi5ExK15TxqYM4HovfVNh2K0/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84NTgx/YmZkYjFiYjNmYTk2/OGYwMTliYjMxMjk0/YWZkYi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}