{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"2X eCommerce Podcast","title":"EP 41: How to Get Online Shoppers to Spend More i.e. Increasing Average Order Value","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/28aff721\"></iframe>","width":"100%","height":180,"duration":1361,"description":"There are pretty much only 3 ways to drive more sales and grow your online retail business:\n\nDrive in more targeted traffic (customer acquisition),\nIncrease the frequency of purchase (customer retention) and\nGetting customers to spend more when they shop (increase average order value)\n\nI am going to extensively take you through point #3: Getting your customers to spend more when they shop on your site i.e. increasing their Average Order Value (AOV).  \nThere are no show notes for this episode but I wrote an extensive article on the LemonStand blog titled: \"15 eCommerce Growth Hacks To Increase Average Order Value\": http://blog.lemonstand.com/15-ecommerce-growth-hacks-increase-average-order-value/\n ","thumbnail_url":"https://img.transistorcdn.com/6rfU37IUp0-QWXYKPd34Jy_W0ArNIQ3hAOszLOacSoM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzIwMTI5LzE2ODY5/NDE4MzgtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}