{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"First Principles","title":"Curefoods' Ankit Nagori on building India's \"House of (food) Brands\" and talent density at Flipkart","html":"","width":"100%","height":180,"duration":6898,"description":"\"I can't tell you what those years feel like. It was just a breeze. The camaraderie, the talent density. To be able to assemble that team at one place during a short period was the reason why Flipkart got to the success that it got to.\"\nThis is Ankit Nagori, who joined Flipkart as the 22nd employee, after cold emailing its founders at a book fair. He had almost no relevant experience but they hired him anyway, and within six years he was Chief Business Officer.\nHe then co-founded Cult with Mukesh Bansal, built it into one of India's most recognised fitness brands, and walked away to start Curefoods in the middle of a pandemic when the business was down to 2 crores a month.\nRohin and Ankit get into what talent density really means and whether it can be engineered. Ankit explains healthy food will always lose to biryani on a Friday night, and what it actually takes to build a brand people come back to not because of a deal but because they genuinely love it.\nListen in for all this and more, including what a Unilever of foods means to him, why he reset his ambition every time he hit a milestone, and why he takes job interviews on walks.\n________\nThis episode was produced by Uddantika Kashyap and mixed and mastered by Rajiv CN.\nWrite to us at fp@the-ken.com with your feedback, suggestions, and guests you would want to see on First Principles.\nIf you enjoyed this episode, please help us spread the word by sharing and gifting it to your friends and family.","thumbnail_url":"https://img.transistorcdn.com/rfHh6dytJaKTzLNweTZ38EX73SZVevO_Bw9InyHzKY8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84NzVk/NWFiYmI1NzFkMjJl/NmM2OTY0N2U5YTBh/YmQyNC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}