{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Allez Startups","title":"#7 Dalton with Vincent Declercq","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/2932851d\"></iframe>","width":"100%","height":180,"duration":2113,"description":"Summary\n\nIn this episode I spoke with Vincent Declercq, CEO and Co Founder of Dalton, a startup revolutionizing website optimization through AI. Vincent shares his journey from previous ventures to the inception of Dalton, emphasizing the importance of validation and learning from past mistakes. He discusses the appeal of marketing and growth hacking, the impact of competitive sports on his entrepreneurial spirit, and the significance of finding the right co-founders. The conversation delves into Dalton's innovative approach to website performance, including a case study showcasing impressive conversion rate improvements. Vincent also addresses the technical challenges of building the product, market positioning, and future directions, including pricing strategies and customer engagement.\nChapters\n00:00 Introduction to Dalton and Its Vision\n01:23 The Journey to Dalton's Creation\n03:04 Lessons from Previous Ventures\n05:34 Vincent's Background and Interest in Marketing\n08:37 The Concept of Growth Hacking\n10:14 The Impact of Competitive Swimming on Vincent's Career\n13:34 Finding Co-Founders and Building the Team\n15:51 Product Overview and Case Study of Dexter\n21:17 The Technology Behind Dalton\n24:31 Challenges and Market Positioning\n27:22 Future Directions and Vision for Dalton\n30:34 Pricing and Customer Engagement","thumbnail_url":"https://img.transistorcdn.com/PymXPYyKm804pautuwR3vwA3D2d65lOxadyZPDeEqrc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS81N2I3/MmQxOGI0ZGZjNzk3/MmY2MDYwOTBkNzg4/NDM2Yi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}