{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"IN GEAR: Conversations with Marketing + Technology Leaders","title":"Unlocking Insights and Driving Action from Data w/ Affinio's Tim Burke","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/2bd258a5\"></iframe>","width":"100%","height":180,"duration":1877,"description":"Affinio is a marketing strategy platform that helps marketers better connect with people using rich interest and affinity data. Using machine learning, Affinio reveals naturally-forming behavioral-based segments in any consumer data set. Affinio's co-founder and President, Tim Burke, joins host Will Devlin for the Season 2 premiere of IN GEAR to talk about their journey and how they're helping big brands use their data more effectively.","thumbnail_url":"https://img.transistorcdn.com/9WQHM-wjK9xc_Pl3SfHGKt0HTDGQbHd0z-STYH8Ihr4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzE4NTAzLzE2MTQz/MTE3NzQtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}