{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Hormonal Hotline","title":"The PMDD Story That Made Him Build Evelyn","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/2ca8c9e0\"></iframe>","width":"100%","height":180,"duration":3117,"description":"\nWhat happens when a man decides to build one of the most science-backed women's health brands in the UK? Ellisha sits down with Jared Williams, co-founder of Evelyn Health, for a conversation that's equal parts raw, revealing, and genuinely moving.\n\n\nJared opens up about the personal experiences that pushed him into this space - from watching a young girlfriend fight for a PMDD diagnosis through four years of private clinics, to a moment at a nursery gate that changed everything. He talks about building a brand rooted in clinical science and community, the uncomfortable question of whether a man has any business leading a women's health company, and why he believes the answer is a lot more nuanced than it first appears.\n\n\nThis one will make you think, and probably feel a lot.\n\n\nWhat we cover\n\n\nThe personal story behind Evelyn Health - and why Jared couldn't walk away from this idea\n\nWhat it was really like to watch someone you love navigate an undiagnosed PMDD journey in their early twenties\n\nA medical appointment that haunts him to this day - and why it fuels everything he builds\n\nNavigating the loaded question: can a man authentically lead a women's health brand?\n\nThe UK's women's health strategy four years on - are things actually changing, or going backwards?\n\nWhy 740,000 women were on a gynaecology waiting list in December 2025 - and what needs to shift\n\nThe case for holistic, nutrition-first treatment before defaulting to medication\n\nWhat Jared wants his son Ronnie to understand about supporting the women in his life\n\nThe vision for premenstrual health - and why menopause offers a blueprint\n\n\nSponsor\n\n\nEvelyn Health is dedicated to helping those struggling with PMS and PMDD through expert-led, science-backed supplements and functional foods. Having used them for over a year to manage my own hormonal health, I'm so proud to have them as a partner.\n\n\nGet 20% off your first order with code HOTLINE20 at evelynhealth.com\n\n\nConnect with Jared Williams\n\n\nWebsite:...","thumbnail_url":"https://img.transistorcdn.com/lPk3ICO79wNq0iJHgObQZZOsRpZyoNUh-NOR2XsCUt0/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9mNWIz/MTkzM2IxYTNhY2Ji/MDdiMWYzYzkzNDNi/YjgzNy5qcGVn.webp","thumbnail_width":300,"thumbnail_height":300}