{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Grit","title":"CRO Snowflake, Chris Degnan: Building Snowflake’s Successful Sales Organization from the Ground Up","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/2e0bb32f\"></iframe>","width":"100%","height":180,"duration":3935,"description":"Guest: Chris Degnan, CRO of Snowflake\r\n\r\nIn this episode, we cover Chris’ career before working at Snowflake. (1:03)... Snowflake’s origin story and how Chris started working at the company. (9:04)... ‘Selling a concept’: What it was like for Chris to work at Snowflake in its early stages. (14:37)... How Chris built Snowflake’s sales organization from the ground up and the importance of communication between customers and product engineers. (21:55)... Snowflake’s very first customer and the wrinkles the company faced in its revenue operation early on. (28:00)... When and why Chris decided to hire additional salespeople at Snowflake. (32:24)... How Snowflake’s revenue grew once it hit general availability in 2015. (38:24)... The pivotal moments of Snowflake’s history according to Chris. (43:59)... The advocates Chris had at Snowflake during the early days of the company. (49:13)... Why the fear of failure motivates Chris. (55:32)... How Chris defines grit. (1:03:08)","thumbnail_url":"https://img.transistorcdn.com/jCea5f44KBONhOsyLyht9nXUrj2YBNfA6fc-kgyfWTM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/Lzk3NzAvMTY2Nzg2/MjQyOC1hcnR3b3Jr/LmpwZw.webp","thumbnail_width":300,"thumbnail_height":300}