{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Talk Commerce","title":"The Secret Sauce for Improving Customer Experience - Back Office Operations with Allie Kern","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/2e1ea1d8\"></iframe>","width":"100%","height":180,"duration":1707,"description":"Good customer experience is a top priority for any business. It’s the key to driving customer loyalty, acquiring new customers, and, ultimately, improving bottom-line results. But what many businesses overlook is that the secret to excellent customer experience lies in front-end operations and back-office operations. By investing in back-office operations and ensuring they are running smoothly, businesses can ensure that customers have a seamless, enjoyable experience - and reap the rewards that come with it. With the right back-office operations strategy, businesses can create a more connected customer experience, drive customer loyalty, and increase sales. Let’s explore how back-office operations can be used to improve customer experience.\nWe interview Allie Kern with BrightPearl who helps us understand how an ERP solution like BrightPearl can improve your customer experience.","thumbnail_url":"https://img.transistorcdn.com/Iwo9itiv1VVvX4mxHpDFF3LqetNORMJCPIcKVtkYuNY/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQ4MTQzLzE3MDM3/NzA2NjQtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}