{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Permission to Rant","title":"Spring Clean Your Content","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/2e3dc987\"></iframe>","width":"100%","height":180,"duration":1905,"description":"Most content teams aren’t struggling to create. \nThey’re struggling to prioritise what already exists.\nIn episode 5 of Permission to Rant, we challenge the instinct to publish more and make the case for pruning your content instead.\nWe discuss why more content isn’t always better, how outdated blogs and overlapping topics hurt performance, why teams are afraid to delete, and how to audit, improve, and consolidate what you already have.\nIf you’re dealing with a dip in traffic or a bloated content library, this one’s for you.\nCome rant with us.\nPermission to Rant is a marketing podcast about B2B marketing, storytelling strategy, AI in marketing, and fixing broken content systems.\n\nHosted by Penny and Nike from Contentoo.\nSubscribe for bi-weekly episodes.\nYouTube\nLinkedIn\nWebsite\nPenny Warnock\nNike Pucci","thumbnail_url":"https://img.transistorcdn.com/VhJR6V58GvieQGRKo3AY__y-2Zeh6WwNAzbpX_BWmEA/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8wMTQ1/M2QzZDA2MGJkMzI5/YmI0ZmZkNDdlYWVj/ODcwNS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}