{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Grit","title":"VP Unity Technologies, Laura Palmer: Going The Extra Mile: Forging Meaningful Customer Connections ","html":"","width":"100%","height":180,"duration":2700,"description":"Guest: Laura Palmer, Vice President of Sales, Americas & EMEA at Unity Technologies\r\n\r\nIn this episode, we cover: From inside sales to top field rep: How Laura 'demanded the ball', closed a large sales deal, and earned a promotion. (0:52) ... Career changes: Laura's story of leaving Google — and what her decision making process looked like. (8:02) ... Unity Technologies: Unity's successful video game engine — and the applications this technology has outside of gaming. (16:19) ... Create and operate: The 'two sides' to Unity Technologies' business operation — and the company's 'complicated' go-to-market model. (18:55) ... Finding a balance: The framework through which Laura is making decisions on how to run her sales team post-COVID — and the importance of community building within an organization. (23:42) ... People buy from people': Why Laura believes that field sales is not 'dead' — and redefining 'inside sales' to 'strategic sales.' (29:51) ... Going the extra mile: Joubin and Laura share stories about the value of building relationships with business customers by physically showing up. (32:59) ... Gaining satisfaction as a leader by helping people grow and learn — and how women can help other women succeed in business. (38:24) ... How Laura defines grit. (43:19)","thumbnail_url":"https://img.transistorcdn.com/jCea5f44KBONhOsyLyht9nXUrj2YBNfA6fc-kgyfWTM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/Lzk3NzAvMTY2Nzg2/MjQyOC1hcnR3b3Jr/LmpwZw.webp","thumbnail_width":300,"thumbnail_height":300}