{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Sales Leader’s Playbook: In Their Words","title":"E11 Building Repeatable Revenue Systems in the Age of AI | Brandon Kay and Justine Tindall","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/2e89f5b8\"></iframe>","width":"100%","height":180,"duration":2564,"description":"Brandon Kay started his sales journey at 13, flipping LeBron basketball shoes out of his school locker for profit. Today, he's building disciplined revenue systems as VP of Sales at Gallea AI while running Epicurean Social, a digital marketing agency he bootstrapped past seven figures. In this episode, Brandon shares the go-to-market playbooks that helped him book 70 qualified demos in two months and add over $250,000 in ARR with just two sales reps.Brandon cuts through the noise about AI-powered sales automation and gets real about what actually works in 2025. He explains why he ditches mass email campaigns in favor of hyper-personalized outreach, video prospecting, and picking up the phone. Brandon reveals his three-step framework for training sales reps, the mistakes that nearly derailed his agency's growth, and why product-led growth trumps closing tactics when scaling from seven to eight figures. For business owners hitting growth ceilings, his advice is direct: you are the bottleneck, and delegating everything that someone else could do just as well will free up 50% of your time for high-leverage activities.Key Topics:Why hyper-personalized outreach and cold calling outperform mass AI email campaignsThe three-step sales training framework: master the ICP, identify reachable channels, lead with pain pointsHow to balance aggressive revenue targets with realistic quota setting to prevent team burnoutWhy hiring salespeople with industry expertise beats hiring top performers without buyer knowledgeThe critical mistakes of over-hiring during sales surges while neglecting customer retentionHow to navigate complex enterprise deals by multi-threading to decision-makers with different motivatorsWhy sales leaders must align with product and fulfillment teams to scale beyond seven figuresThe future of sales: using AI for data enrichment while investing in human relationship-buildingProduct-led growth strategies: solving more problems to inherently increase conversion...","thumbnail_url":"https://img.transistorcdn.com/NdfZGxVsWzYdpz90rBknYGaUpdUP2Lrn-aU7XvswGss/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8xOTBl/NDFhYzM3YWU1NzJi/ZGRlYTJmNTYzYmM2/ODQ4ZS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}