{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Aspiring CMO","title":"From Building Websites in the 90s to Modern SEO Growth","html":"","width":"100%","height":180,"duration":1518,"description":"Hey everyone, welcome back to The ACMO!\nThis week, we’re talking with Praveen Kumar, a digital marketing consultant whose journey started in the ‘90s with nothing but curiosity and self-taught HTML.\nHe shares how the internet has evolved, why marketers often overlook the power of credibility, and what it really means to grow in an industry that changes overnight. From flipping websites to building a consulting business, Praveen opens up about the lessons that only come with time and experience. He also talks about learning to price his work with confidence and how that shift changed everything.\nThis conversation is honest, grounded, and full of the kind of insights you only get from someone who’s seen the digital space from the very beginning.\nLet’s dive into the episode.\nEpisode Topics:\n00:00 - 01:05: Introduction\n01:06 - 03:09: How Praveen started in digital marketing in the late 90s \n03:10 - 06:00: Building and selling websites in the early 2000s\n06:01 - 08:55: How marketing trends evolved over the years\n08:56 - 11:58: Underrated strategies for lead generation and personal branding\n11:59 - 13:54: Why real-world experience beats theory\n13:55 - 14:41: Pushing beyond comfort zones for growth \n14:42 - 16:35: Advice for budget-conscious clients: where to focus first \n16:36 - 18:35: Why focusing on one channel matters \n18:36 - 20:06: Learning through mistakes and building skills over time \n20:07 - 21:59: Setting personal goals and choosing the right clients \n22:00 - 23:51: Lessons from building a sustainable business \n23:52 - 24:53: Advice to his younger self: play the long-term game \n24:54 - 25:16: How to connect with Praveen\n🔗 CONNECT WITH\n👥 https://www.linkedin.com/in/spk100/\n💻 https://www.wildcreekstudio.com/\nASK Anything on The Aspiring CMO show and get your questions answered right on the show!\nhttps://forms.gle/jswoQq8dy8u2oisT6\nSubscribe to The Aspiring CMO\nFacebook: https://www.facebook.com/theaspiringcmo\nInstagram: https://www.instagram.com/theaspiringcmo/...","thumbnail_url":"https://img.transistorcdn.com/oPxPGqSJQ7I8Zgp3e2VQSa27RfL8WgaXQLAPnRG0cDo/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQxNTkzLzE2ODM5/NjA5ODMtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}