{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Collisions YYC","title":"Haney Cheema & Bill Alston, Empowering Hard Tech Energy Solutions","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/2ef83bf9\"></iframe>","width":"100%","height":180,"duration":2767,"description":"In today’s episode, Tyler welcomes Bill Allston and Haney Cheema from ASCENT Consulting, a Calgary-based engineering firm with three decades of experience supporting Western Canada’s energy sector. Bill explains how ASCENT’s people-first culture and client longevity have been the foundation of its success, while Haney dives into how they’re now supporting hydrogen, carbon capture, lithium, and other hard tech startups as they move from ideas to real-world deployment. You’ll hear how ASCENT is bridging the “valley of death” in energy innovation—partnering with incubators, engaging manufacturers, and building trust between nimble startups and risk-averse producers. It’s about translation, not disruption, and doing the work in the middle.This episode is brought to you by clearmotive marketing. When it comes to marketing that truly matters to your business, clearmotive is your go-to partner. With a proven track record of more than 15 years, they understand what makes your business tick. Learn more at https://www.clearmotive.ca and discover how clearmotive can help your marketing thrive.We’re on social media! Follow us for episodes you might have missed and key insights on Western Canada directly on your feeds.Instagram: https://www.instagram.com/collisionsyycLinkedIn: https://www.linkedin.com/company/collisions-yycYouTube: https://www.youtube.com/@collisionsyycWebsite: https://www.collisionsyyc.comThank you for tuning into Collisions YYC!Remember to subscribe and follow us on Spotify and Apple Podcasts so you never miss an episode.If you loved the episode, please leave us a 5-star review and share the show with your friends! These things really help us reach more potential fans and share everything that’s amazing about Western Canada.We sincerely appreciate your support of our local podcast.Host links:Tyler’s website: https://www.tylerchisholm.comTyler’s LinkedIn: https://www.linkedin.com/in/tylerchisholmGuest links:Bill Alston’s LinkedIn:...","thumbnail_url":"https://img.transistorcdn.com/RDhSgHWKoU1bfVWik5xPvQuD59nodczr5uXw9s_8x0I/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzU3NzMvMTU4MDIz/NTM3NC1hcnR3b3Jr/LmpwZw.webp","thumbnail_width":300,"thumbnail_height":300}