{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"B2B Marketing Exchange","title":"The Rise Of The Revenue Innovator: A New Class Of Leaders Drive Predictability In Unpredictable Times ","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/30906142\"></iframe>","width":"100%","height":180,"duration":2767,"description":"It’s not psychic John Edward or the Long Island Medium — it's Mary Shea, the closest thing B2B has to a fortune teller. After accurately predicting sale reps’ evolution into a consultative role, Shea graced the #B2BSMX stage with her vision for the post-pandemic world through her keynote, “The Rise Of The Revenue Innovator: A New Class Of Leaders Drive Predictability In Unpredictable Times.”   Season 5 Episode 3 brings listeners back to Boston with an exclusive replay of Shea’s presentation. With a focus on the role new sales technology will play, she introduced what she believes to be the new cohort of leaders: Revenue Innovators. Throughout her presentation, she dove into the expectations the B2B community can have as the industry innovates and transforms to enable predictable revenue generation to grow.","thumbnail_url":"https://img.transistorcdn.com/-HPmDhGGviOBpUZYRSp37aRsox8bdzQnI7obKmorQns/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8wZmYz/ZDM0MmM5NzFjYzA0/ZTU3NjJjODk1OTMw/MzUyYS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}