{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"How I Got Here with Dreena Whitfield","title":"The Keys Building a Successful Career in the Communications Industry (with Sandra Lajoie)","html":"","width":"100%","height":180,"duration":5108,"description":"Have you ever thought of buying a one way ticket to follow your dreams? Just like today’s guest, that could be the move that launches your career to new heights! In this episode of How I Got Here, Dreena welcomes Sandra Lajoie, the Vice President of Communications at NBC, Bravo, and Oxygen. If you love reality TV shows, Sandra is most likely the powerhouse behind your all-time favorites. As an immigrant from Port Au Prince, Haiti, who grew up in New York and Massachusetts, Sandra sheds light on the impacts of the devastating accident that left her blind in one eye and caused her family to immigrate to the US. She talks about what The American Dream means to her and her family, the challenges she went through as a young girl, and how that led to her building a successful career in communications and media relations.“Where I started is definitely not where I ended. I think that’s a lesson in life in itself because it is okay pivot, it is okay to change directions, but you have to listen to your spirit and know what’s right for you and what isn’t.”-  Sandra LajoieYou’ll gain insight into Sandra’s experience as a temp worker, how she got promoted from executive assistant to publicist at Warner Bros., and her top recommendations for people who want to break into the communications industry (+ tips for growing and learning FAST!).Plus… What does a day in the life of Sandra Lajoie, the VP of Communications, look like? How many fires did she have to put out while working with The Real Housewives? What role does social media play in a strong PR strategy? Tune in to find out!“If you’re going to go after your dreams, don’t go in with a Plan B, go in with a Plan A and stick to the Plan A.”-  Sandra LajoieConnect with Sandra:Follow her on Instagram: https://www.instagram.com/lajoiesandra Connect with her on LinkedIn: https://www.linkedin.com/in/sandra-lajoie-9b429214 About the Host:Dreena Whitfield has a proven ability to create tangible outcomes that helps clients exceed...","thumbnail_url":"https://img.transistorcdn.com/BdBbhpyNt_QCzr05Um48v_vIOKUIOTF2dTew_MTRoO4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80NGI3/MzFlMzYxNGE2NDZi/M2ZhNDM3ZWM3YzVh/NjYyMS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}