{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Brand ED Podcast","title":"021: 3 Simple Steps to Segment Your Email List and Increase Sales","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/3379f141\"></iframe>","width":"100%","height":180,"duration":1664,"description":"It’s ALWAYS a great idea to grow your own email list.\n\nBut too often, your email list and email marketing software get messy. They look like your sock drawer, not a top tier revenue stream for your brand.\n\nToday’s episode will practically lay out a simple, 3-step strategy to segment your email list. Because research shows, segmented and targeted emails generate more revenue than the shotgun approach—you know, when you write one email you send to your entire list no matter who they are.","thumbnail_url":"https://img.transistorcdn.com/F3zs_C4sBp-e-ZzD3zGrZ1Cs-E7NAHu75ooHheZpqtc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzIwODI1LzE2MTk5/NjU4NTYtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}