{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Fashion Designers Get Paid: Build Your Fashion Career On Your Own Terms","title":"SFD088 How to Build Your Fashion Business with Festival Vending","html":"","width":"100%","height":180,"duration":4211,"description":"Kimberly Ponniah didn’t take the typical route into the fashion world. Yet through grit and perseverance, she went from knowing almost nothing about the industry to running a successful fashion design business. She now works full-time designing her own line of accessories, Wild June. Through years of experience, Kimberly learned how to use festival vending and more to grow a fashion brand from the ground up. From the euphoria of a successful launch to hating her business, she has been through highs and lows. Now, she’s sharing what she learned with you.   In the interview (which you’ll love), we will cover: How Kimberly got started in her fashion design career What she did to make her first-ever festival a success What it’s like working with factories as an unknown designer How Kimberly dealt with a factory that couldn’t deliver on its promises Kimberly’s sink-or-swim moment--and how she managed to make the most of a product disaster! How she used exposure at festivals to build her customer base How Kimberly funded the early years of her fashion design business without burning out What she learned from her experiences with trade shows, wholesaling, and working with a showroom--and what she wishes she had done differently How Kimberly missed out on her dream account--Twice!! How WildJune has evolved to earn 5X the income The most valuable resources Kimberly relied on as a new fashion designer And more!   FROM BUSINESS SCHOOL TO THE BUSINESS OF FASHION Kimberly didn’t grow up dreaming of a career in fashion design. In college, she studied business. But she never quite fit in. After she graduated, she realized she’d chosen the wrong major. When she started traveling and fell in love with India, she knew she wanted to build a career that would let her spend more time there. In 2011, after a lot of research and some fateful advice from a business advisor, Kimberly decided to start her own line of belt bags. Since she didn’t have any background in fashion, she knew...","thumbnail_url":"https://img.transistorcdn.com/aKuVxL8JmweBENlQ3ijRBkKP2y4MyoOXJoGtd_pgZ84/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83MDEx/Y2M3YzBjYTI4NTM4/ZWNjY2QzNDUyZTY5/N2VhYi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}