{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Pharma Insights 🩺","title":"Navigating the CRM landscape: PART TWO!","html":"","width":"100%","height":180,"duration":4111,"description":"Join us for the second part of this amazing talk show! As you well know, the life sciences industry is on the cusp of a revolution, as traditional field rep-centric models give way to marketing-driven approaches. Veeva’s recent advancements, switch from Salesforce, including the integration of Veeva Vault and the launch of their new Campaign Manager, signal a significant shift in the CRM and orchestration landscape. So, we’ve invited a great panel of experts to discuss the future of pharma CRM.This webinar is the second part of a talk that started in June. A few months ago, we analyzed Veeva’s recent moves and their implications for a more marketing-centric approach. We also explored some alternative solutions. Now, we’ll dive deep into some new topics:🔵 Major Announcements from 2024 Veeva Summit: What do these changes mean for your CRM and orchestration strategies?🔵 Other CRM Solutions: Compare and contrast Veeva’s offerings with other key contenders like IQVIA OCE integrated with Salesforce Marketing Cloud and platforms like Exeevo.🔵 Navigating the Changing Landscape: Learn the key considerations for choosing the right CRM and orchestration system for your life sciences organization in this new era of marketing-centricity.🔵 Real-World Case Studies: Gain insights from companies that have successfully adapted to the shift towards marketing-driven approaches, leveraging these platforms to enhance customer engagement and drive growth.","thumbnail_url":"https://img.transistorcdn.com/7t-JCiDStf5UKXAamOt2l-88ZAvgbbqqjegswmT_tF4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9jMWY3/OTY0MTUyNjRmNzNh/YjkyOTQ2ZmVlNzli/NDFmNS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}