{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Ecommerce Marketing School","title":"How Gymshark Used Entertainment (And A Killer Offer) To Win This BFCM #330","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/34b71bc2\"></iframe>","width":"100%","height":180,"duration":228,"description":"When it comes to marketing, entertainment constantly wins. Which is why in a sea of BFCM promos, Gymshark’s campaign stood out. Yes, they’re running deep discounts…but it was the announcement that got me to pay attention. Find out how a series of Cameo videos is helping them entertain their audience and bring in sales.","thumbnail_url":"https://img.transistorcdn.com/sMVeX70GKzeK3YOAREsTcVW3yH2c8nGxt-bVpJRA8tg/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85OTZi/MGRjY2M3MGFiYWE1/ZjQ5ODg4MTM0MDA2/MDc3Yi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}