{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Motion Hatch: Helping Motion Designers Do Better Business","title":"059: How to use YouTube to grow your motion design business w/ Ben Marriott","html":"","width":"100%","height":180,"duration":2880,"description":"Creating tutorials is a great way to get your name out there and promote your work. Social media channels like YouTube are wonderful platforms for making this happen, but figuring out where to start can be a challenge. Today’s guest started his tutorial channel just under a year ago and he’s already amassed an incredible following. Ben Marriott is a freelance motion designer and YouTuber from Australia. Specializing in 2D design, Ben illustrates and animates short humorous videos and gifs to create tiny stories. He recently started his own YouTube channel where he posts tutorials and behind-the-scenes videos to share his how he does his work. Today, Ben and I chat about how you can use YouTube as a teaching platform to help grow your motion design business. If this is something you’d be interested in doing too, Ben explains why it’s easier to break into than many think. As Ben says, your unique voice and perspective can benefit others, even the topic has already been covered. We also discuss how to manage your use of social media in a stress-free way. It’s easy to get overwhelmed when promoting yourself online. To help you avoid this, Ben explains how you can use Instagram and other platforms successfully without posting every day.    In this episode: The benefits of creating tutorials to share your skills with others What many motion designers want to learn about from others in the field Using Bilibi to gain access to a Chinese audience  Posting to social media without letting it take over all your time Why posting with consistency is essential to successfully using social media Ben’s process for researching, making, and promoting his tutorials How you can monetize your videos through sponsorships Ben’s equipment recommendations for recording stellar tutorial videos   Quotes “Anything I do to help myself grow an audience is going to make what I want to do in five years a lot easier.” [4:15] “It will fill up your whole day trying to post work that you’ve done....","thumbnail_url":"https://img.transistorcdn.com/6xsBYKnILeAtccYypWeYL_O2NEWlJf8222gnA24qdKQ/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzUwODIxLzE3MTA3/ODEzMDYtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}