{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Bootstrapper's Paradise","title":"Embracing the Pivot with Rhino Review’s Chelsea Craig","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/378d19d1\"></iframe>","width":"100%","height":180,"duration":1507,"description":"Chelsea is the founder of Rhino Reviews and they work with businesses to protect their online reputation by growing and leveraging their online customer reviews. They offer the only fully managed review generation and reputation management program on the market. Every client receives a unique strategy based on their current reputation, where they wish to go, and headwinds they might encounter. They work to improve both the external as well as internal reputation and take businesses from a reactive to a proactive position. On this episode, Sean and Chelsea cover\n\n The success story behind Rhino Review and embracing the concept of the pivot\nHow measuring the customer experience helped Chelsea realize why Rhino was stuck\nHow leveling up their pricing actually helped them refine their value proposition\nHow your sales and go-to-market strategy needs to shift when you decide to pivot\nHow a lower price for your product or service can actually hurt your business\nChelsea’s philosophy on adding new services (or features) to their list of offerings\nResources:\n\n  Sandler Sales Training - https://www.thetrainingcenter.sandler.com/about\nRhino Reviews LinkedIn - https://www.linkedin.com/company/rhino-reviews/?viewAsMember=true\nRhino Reviews Blog - https://rhino-reviews.com/blog-2-online-reviews-for-small-business/\nConnecting with Chelsea:\n\n  Rhino Reviews website - https://rhino-reviews.com/\nConnect with Chelsea over email - Chelsea@rhino-reviews.com","thumbnail_url":"https://img.transistorcdn.com/B0rBF_s0upJdRqXoy4_4rHlfSlZONOaHnrUmmpOi708/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kYmIx/MTMxNTExY2VjZjIz/NjEzNWFhNmI4OGZl/ZDliMy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}