{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Clotheshorse with Amanda Lee McCarty","title":"Episode 249: I'm With The Brand (in Japan), part seven","html":"","width":"100%","height":180,"duration":6049,"description":"This episode is part seven in an ongoing series about brands and how they influence our identities and drive consumerism. In this episode, recorded in Kyoto, Japan, we'll unpack how the importance of IRL shopping in Japan impacts the ways brands build emotional connections with customers:How nature creates the ultimate \"Call To Action\" for food shopping (and how the US has made most food non-seasonal),How Trader Joe's has built an intensely loyal customer base,Examples of the \"collab madness\" happening in Japan right now,Why many big brands in Japan includes cafes and other experiences in their stores,And how and why western brands are so popular in Japan.ALSO: Listen to Amanda on Embodied by WUNC North Carolina Public Radio!Additional reading:\"A Century of Produce: The First-Aisle Department,\" The Packer.\"We Need to Talk About Trader Joe’s,\" Adam Reiner, Taste.Get your Clotheshorse merch here: https://clotheshorsepodcast.com/shop/If you want to share your opinion/additional thoughts on the subjects we cover in each episode, feel free to email, whether it’s a typed out message or an audio recording:  amanda@clotheshorse.worldDid you enjoy this episode? Consider \"buying me a coffee\" via Ko-fi: ko-fi.com/clotheshorseClotheshorse is brought to you with support from the following sustainable small businesses:Slow Fashion Academy is a size-inclusive sewing and patternmaking studio based in Philadelphia, Pennsylvania. Designer and fashion professor Ruby Gertz teaches workshops for hobbyists and aspiring designers, so that anyone can learn the foundational skills of making, mending, and altering their own clothes. Ruby also provides professional design and patternmaking services to emerging slow fashion brands, and occasionally takes commissions for custom garments and costume pieces. She has also released several PDF sewing patterns for original designs under her brands Spokes & Stitches, and Starling Petite Plus. Check the schedule for upcoming workshops, download PDF...","thumbnail_url":"https://img.transistorcdn.com/_u71z-ZNs_Ob6wKJAM2DSS8-P3fYJ_G9yobrjlS91nE/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8xNjll/OTRlMDEwOWM3ZWFh/ODc4ODkxNDIyM2Jj/YjZjMS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}