{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"High Stakes Growth","title":"Marnie Rabinovitch: Building Thigh Society from Side Hustle to 3M Pairs Sold","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/3a135746\"></iframe>","width":"100%","height":180,"duration":2432,"description":"Marnie Rabinovitch is the founder and CEO of Thigh Society, a Toronto-based brand making slip shorts that prevent thigh chafing for women.Expect to hear about:– The Baby Powder Moment: How a hot Toronto day in 2008 convinced Marnie to invent her own slip short solution.– Quitting at 40: Why she applied for backup corporate jobs, set a $1M sales goal, and only went all-in with a real safety net.– One Hero Product: Why she resisted pressure to expand into camisoles and bralettes and stayed in the slip-short lane.– Lean and Remote: How she built a team of FTEs and freelancers and the agency lessons that shaped her hiring playbook.– Health Is Wealth: Marnie's guiding principle for 17 years: make the business work for you, not the other way around.Find Marnie on:LinkedIn – https://www.linkedin.com/in/marnieconsky/","thumbnail_url":"https://img.transistorcdn.com/391LG5hv0mWO3ohRrPQLLnjDUAenI5zWUm6SaIRgHNQ/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kYTRi/MWQ5ZmVhMGM3Nzc0/YTEzZjJhNTE5MTJi/YTM0MS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}