{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Growth In Reverse: Newsletter & Email Growth","title":"The Cross-Promo Playbook: Strategies That Actually Work (Without Wasting Time)","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/3ddb1e61\"></iframe>","width":"100%","height":180,"duration":2884,"description":"Get 30 proven strategies to grow and optimize your email list FREE >>\nWe're diving into one of the most underrated growth strategies out there: collaborations and cross-promotions. \nWhether you're building a newsletter, launching a podcast, or growing a YouTube channel, collabs are one of the most high-leverage plays you can run — and we break down exactly how to do them right.\nWe get into real-life examples, from simple newsletter swaps to co-created content that drives thousands of subscribers (even when you're the smaller creator). We also talk through common mistakes we’ve made, what to watch out for, and how to build a repeatable system that makes these partnerships easy and effective. If you're feeling burned out by social algorithms or just want more control over your growth, this one’s for you.\n→ Take your newsletter to the next level with GIR Pro >>\nKEY TAKEAWAYS\nWhy social platforms aren't cutting it anymore—and why we're bullish on collaborations\nThe basic newsletter swap (and why it's still effective)\nCreative cross-promo formats beyond the typical swap—articles, email courses, and more\nThe Alex Garcia x Pat Walls YouTube/article collab that brought in thousands of subscribers\nWhy adjacent audiences are the sweet spot\nThe myth of audience size: why alignment > numbers\nChenell's horror story: zero subscribers from a 4K list cross-promo\nCo-created content: The powerhouse play that helped Maja Voje go from 3K to 15K subs\nCJ Gustafson’s “quadruple stack” strategy that gets him paid + subscribers\nHow to keep collab partners happy (especially if things don’t go as planned)\nThe no-BS guide to tracking your collab results\nTools, systems, and blurb templates that’ll save you time and headaches \nDEEP DIVES & LINKS MENTIONED\nCJ Gustafson's Mostly Metrics Deep Dive\nMaja Voje website\nPat Walls Deep Dive\nAlex Garcia Deep Dive\n'Antisocial' Newsletter Growth Course waitlist\nWant your newsletter roasted? Submit it here. \nGrowth In Reverse PRO Community\nCheck out past...","thumbnail_url":"https://img.transistorcdn.com/NU089nPMmUVIXDYYK0f8JTk7Gdyp67hzxCSr-X8nOOE/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lYThj/YzZjMTc0ODc4YzIw/ZWFkNzgxN2FkYzg5/MjI1ZS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}