{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Podcircle Podcast","title":"47. The 10 Do's and Don'ts of Podcast Promotion","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/3ee03aa2\"></iframe>","width":"100%","height":180,"duration":676,"description":"Want to discover some practical strategies and common pitfalls for promoting your podcast effectively? Then this episode is for you! Join Mickenzie and Kyle as they discuss maximizing your content’s reach through various formats, avoiding predictability in your promotions, the importance of using video, and how to market your podcast even without video equipment. They also discuss leveraging guest networks, the value of strategic CTAs, and positioning yourself as a subject matter expert without falling into the \"curse of knowledge\". Let's dive in!00:00 Intro00:32 Maximizing Your Content Reach01:04 Avoiding Predictability in Promotions01:52 The Power of Video in Podcasting02:28 Promoting Without Video03:17 Leveraging Guest Networks04:12 Positioning as a Subject Matter Expert07:09 Effective Call to Actions08:12 Engaging Your Guest Network","thumbnail_url":"https://img.transistorcdn.com/zjeNEYlO-dVO6oSUNBN56ylN5Z6_alIhIZ64B1my72Q/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83MGNi/M2VkMDgwMjE1OTFi/NzU1YjBiZTMyNGI3/M2VhOC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}