{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Serious Lady Business ","title":"Stop Shrinking. Start Showing Up: How Women Founders Can Get the Media Spotlight They Deserve","html":"","width":"100%","height":180,"duration":2990,"description":"Host Leslie Youngblood speaks with Jenny Beres, co-founder of Pink Shark PR, about the importance of visibility for women founders. They discuss the challenges women face in promoting themselves and their businesses, the power of storytelling, and the necessity of taking control of one's public narrative. Jenny shares success stories of women who have transitioned from being hidden to highly visible, emphasizing the need for women to own their expertise and embrace their unique stories. The conversation also touches on the myths surrounding media and PR, the long-term commitment required for success, and practical steps women can take to increase their visibility. Ultimately, they highlight that being seen is crucial for fulfillment in business and life.\nAbout Our Guest\nJenny Beres, Co-Founder and President of Pink Shark PR\nConnect with Jenny on LinkedIn\nFollow Pink Shark PR on LinkedIn\nPink Shark PR Website\nKey Takeaways\nWomen founders often struggle with visibility due to societal conditioning.\nVisibility is essential for business success and attracting opportunities.\nWomen are better storytellers, which can be leveraged in PR.\nBuilding relationships with media is crucial for visibility.\nPR is a long-term commitment, not a short-term strategy.\nConfidence and humility can coexist; they are not the same.\nWomen should embrace their expertise and own their narratives.\nNetworking should be about making genuine connections, not just transactional.\nThe media landscape is increasingly supportive of women.\nBeing seen leads to fulfillment in business and personal life.","thumbnail_url":"https://img.transistorcdn.com/1m0mNmkKRhS7SIoS31QwDs_gINf63nNYc07JvwxGA6s/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9iNjdi/OWU4NzIwZjVmZmY4/MWY0Zjk0N2U3MWM5/NTdhMy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}