{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Wild, Wise & Working","title":"Is your idea ready? Five questions every midlife business founder needs to ask","html":"","width":"100%","height":180,"duration":2417,"description":"In this episode, Jackie goes solo to answer the questions every new business founder needs to ask.If you've been sitting on a business idea for months (or years), turning it over in your mind but not taking action, this episode is for you. Because the reason most women never act on their idea isn't lack of passion or ambition, it's not knowing where to start. So on this special episode, Jackie gives you exactly that: a clear, practical framework built around five key questions that every successful founder – whether they knew it or not – has had to answer before their business existed.Drawing on conversations with previous guests including Kim at Auris Tech, Gillian at Peachaus, Jane at Sona, Angela at Eve Biology and Lise at Walking This Way, Jackie identifies the patterns that connect them all and explains you how to apply those lessons to your own idea, right now.Coming up in this episode:Why having an idea is not the same as having a businessThe one-sentence test that tells you if your idea is ready (and what to do if it isn't)Why nobody is going to steal your idea and why sharing it is your best next moveThe difference between a unique idea and a unique angleWhat a \"moat\" is and why your business needs oneWhy no competition in your market is a red flag, not a green oneThe honest truth about money, pricing and why passion without profit is just a hobbyHow to overcome imposter syndrome and back yourself when self-doubt creeps inA special offer: the first five listeners to get in touch get a free half-hour call with JackieThe Five Questions:What's your idea – and can you actually solve the problem?Why hasn't this been done before – and who else is doing it?What's the market you're walking into?Why are you the right person to build this?What's the commercial model – and how does the money actually work?Free downloadble worksheet to help you work through the five questionsDownload HERE (vist the episode website if link doesn't work:...","thumbnail_url":"https://img.transistorcdn.com/4zXlrEmq0Y4Q3AmmXMf5WyFguFCjgPl5ddlys_lODM0/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8yNzEy/OTM3YWU1OGNiMGEw/NzEwZWJmMzQ2YmMw/MWU2Yi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}