{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Deconstruction Podcast","title":"Women in the Trades, Marketing Wins, and Building a Tile Business w/ Jada Finch","html":"","width":"100%","height":180,"duration":3508,"description":"Jada Finch is part of a growing wave of women doing real work in the trades — and proving themselves the right way: skill, grit, and job site experience. In this episode, she shares what it’s actually like building a trade business at 22, navigating a male-dominated industry, and turning organization and professionalism into a serious advantage.We get into stereotypes on site, earning respect, and why “girl power” can help or hurt depending on how it’s approached. Jada also breaks down what separates a good tradesperson from a real business owner — from how you show up, to how you quote, invoice, and communicate with clients.If you’re a contractor trying to grow, this one hits on the stuff that actually matters: quality, reputation, systems, and building a foundation that isn’t messy from day one.👉 Learn more about Jobtable: https://www.jobtable.com Subscribe for weekly conversations with real contractors building smarter, more profitable businesses.Chapters / Timestamps00:00 – Intro + client shoutout (Robert in Toronto)01:10 – Meet Jada Finch + Pink Collar Contracting & Tile02:00 – How she got into construction at 1603:30 – Stereotypes, respect, and old-school attitudes on site06:30 – “Accommodations” vs being able to do the job10:45 – Craft, attention to detail, and why quality is slipping14:15 – Organization, professionalism, and client perception (quotes/invoices)22:30 – Branding as “Pink Collar” + marketing advantages31:00 – Advice for hiring women + resilience in the trades37:30 – Inspiring youth to choose trades over university debt44:50 – College being overrated + learning by doing56:55 – Billboard lesson + where to find Jada","thumbnail_url":"https://img.transistorcdn.com/NRIRkEhfRzHNOwL-y_cm1s1WWCm9myw4SkOvnImVny4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8wY2E2/YmRlMWQzYWU5MWZk/YjNiMTc0MjcyNDYz/YTg0My5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}