{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Marketing Systems for Success","title":"EP 117: Are You Being Clear Enough?","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/4157a48f\"></iframe>","width":"100%","height":180,"duration":558,"description":"In this episode of the Marketing Systems for Success podcast, Helen focuses on the importance of clear call to actions (CTAs).\n \nShe highlights the need to have a single primary CTA on website pages and social media posts to avoid overwhelming the audience.\n \nHelen shares practical tips on making CTAs visible, specific, and effective, and encourages listeners to test their own CTAs for functionality.\n \nShe also introduces her 'done for you' services and marketing community membership, which offer additional support and planning sessions for the new year. Tune in for actionable insights to enhance your marketing strategy.\n \n \n00:37 Are You Being Clear Enough with Your Call to Actions?\n \n01:29 Crafting Effective Call to Actions\n \n04:08 Testing and Auditing Your Call to Actions\n \n05:41 Marketing Support and Community Membership\n \n07:16 Virtual Planning Day and Membership Details\n \n08:41 Conclusion and Next Steps\n \n \n\n\nLinks: \n \nJoin the Community: https://www.helendickmancoaching.com/community\n \nContact Helen: https://www.helendickmancoaching.com/contact\n \nConnect with Helen on LinkedIn: https://www.linkedin.com/in/helen-dickman\n \nWork with Helen: https://www.helendickmancoaching.com/work-with-me ","thumbnail_url":"https://img.transistorcdn.com/oHG_bb8SzlHKVyHNvhlT2z-z2RaL1J8V27l1VxflYs4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80MGMx/YzYzNWY0ZDk2MjUy/ZTljYTdlMzI3YmM1/MDVjZC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}