{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"In Good Companies","title":"Brand & Culture 101","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/420c7c20\"></iframe>","width":"100%","height":180,"duration":1326,"description":"To be successful, a brand has to be built on a solid foundation: culture. But what is your company’s culture? And how do you translate that into a brand? On this episode, we hear from brand experts Beth Flom and Andrew Bogucki of New York-based Tenet Partners and Cadence Bank’s Chief Marketing Officer, Jackie Hooper. Together, they share the keys to evaluating culture and developing a rock-solid brand —no matter the size of your company.","thumbnail_url":"https://img.transistorcdn.com/XzrhyPQL4G1LxZ2ZGulAzOrcYh6dTHctf2s1IcGnWew/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzI1NDgxLzE2NjQ5/ODQyNzktYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}