{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Sales Funnel Radio","title":"SFR 205: How To Increase Your Speed...","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/42a060fb\"></iframe>","width":"100%","height":180,"duration":1755,"description":"\"how to be productive\" \"growing business\" \"entrepreneurial skills, value ladder, team building   This is the one question I ask every quarter that always CHANGES my business...   Answering this question ALWAYS results in me growing my business. Each my business changes for the better... NOT my funnels, my business.   ...if you’re wondering, “...but, Steve, aren’t your funnel and your business the same thing?” I totally get why you’re asking that. I used to think that it was too… until the strangest thing happened to me...   Here’s how it went down…  HOW TO BANKRUPT A BUSINESS  I was building cool funnels for a company:   Day #1: We launched the funnel, and the sales start pouring in.  I get a call from the owner: \"This is awesome, this is epic, this is incredible. Are you serious! I can't believe this.\"   Day #2: I get another call:  \"Wow! The sales are still coming in. This is really still cool... I think...\"  (This time they sound a little more unsure)   Day #3: The phone rings: They're like, Help! The sales are still coming in. Turn the funnel off. TURN IT OFF!\"   The first time this happened, I was shocked that anyone would want less sales?   But the company was like, \"You're gonna bankrupt us.\" I was like, “Oh, crap!”   Until that point, I didn’t realize that the funnel was different to the business.   It sounds silly to say that now, but I just didn't know that at the time.   A massive amount of sales sounds fantastic, right? But if your business doesn’t have the systems to cope with a massive amount of fulfillment, then you’re in trouble.   So what do you do about it? *ANSWER* You ask yourself the question:   How do I increase my speed?   ASKING A POWERFUL QUESTION   When I ask THIS question it ALWAYS provokes the most change and the most progress in my business.   It actually happened this way…   I was coming back from a speaking gig where I’d sold a ton of stuff. It felt awesome and I was excited about it.   ...THEN I had to spend the entire night...","thumbnail_url":"https://img.transistorcdn.com/wYNmCvUWj1HUVsTnnGxfHEkoAfnnZqMMXf3202FAPb4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lOTU2/NzhmMjJmMTlhOWY2/ZmE2ZTAzOWEzNzE3/MzQ0NC5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}