{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The 7 Hats","title":"Winning Was the Problem: Jimmy Feeman on the Not-Enough Trap, Killing the Exit, and Building No Baked Cookie Dough","html":"","width":"100%","height":180,"duration":5104,"description":"🎙️ What if the thing that almost destroyed you wasn't the failure, but the win?Jimmy Feeman didn't set out to build a cookie dough empire. His girlfriend Megan had a recipe she'd been making since she was 16, and she believed there were a lot of people out there just like her. That belief turned into No Baked Cookie Dough. Scoop shops. National retail. Same day delivery. A brand born on a folding table and built through grit, a newborn, a pandemic, and a chip on the shoulder that nearly took everything.But this isn't a story about scaling. It's about the voice that gets louder every time you win. About making $120,000 in a single month at 24 and feeling worse than ever. About chasing an exit so hard it turns you into someone you don't recognize. And about the two words that finally set him free.If you've ever hit the number and felt nothing, Jimmy's story is going to find you. And if you've ever confused growth with worth, this episode is your wake up call.🎩 SummaryJimmy takes us from a blue collar childhood in Akron, Ohio, watching his firefighter dad work 90 hour weeks across three jobs, to a finance degree he chased because he was convinced money was the answer. We cover the three jobs in 18 months, the corporate disillusionment, and the breakup with Megan that somehow led to a marriage and a business.We go deep into the No Baked origin story. The scoop shop they built with their bare hands. The $35,000 January that made him feel like a failure. The $120,000 month that made him feel worse. Ten stores by the end of 2019, none of them working, and a daughter born the month the world shut down with three weeks of cash in the bank.But the real test came this year. Most profitable year of his life. Fewest hours he's ever worked. And the lowest he's ever been. Because slowing down for his family felt like failure. Jimmy gets radically honest about the exit obsession that drove every bad decision, the create versus consume trap, building a company with your spouse,...","thumbnail_url":"https://img.transistorcdn.com/faFBEKbYXJ6SlEo0khsI9QXVcTPBDJpOwWKgVDXM02U/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9iYTBh/OTYxYTMzZDg1ZDJk/NmY2NGEyYTBhZDg2/YjA2ZC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}