{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Bootstrapper's Paradise","title":"Why Micro SaaS is my New Favorite B2B SaaS Strategy","html":"","width":"100%","height":180,"duration":311,"description":"I'm borderline obsessed with the Micro-SaaS strategy for B2B.  Allow me to explain why that includes a story about how I struggled to use my refrigerators water dispenser.\nFree product-market fit course - https://nxtstep.io/fit/\nEpisode Transcript\n Hey folks, Sean here and today what I want to talk to you about is this new topic or strategy that I'm borderline obsessed with, that I've been referring to as micro SaaS. Now, if you haven't heard this terminology before, how I describe it is not thinking of your B2B SaaS product as a fully featured application.\nThat can get complicated or heavy at times. It's thinking of the most important feature in your B2B SaaS application and then turning that into the application itself. Let me explain a little bit more. So, in my opinion and in what I've observed out in the wild. Software just gets way too complicated, usually way too fast before you know it.\nI see a lot of software out there turn into basically Salesforce, if you've ever used Salesforce before or experienced it, you know what I mean? They have so much going on. It's hard to tell anymore what Salesforce does or doesn't do because it seems to me that they have something for everything, in my opinion.\nIf you have, if trying to beat all things to all people, you're nothing to. And what I mean by that is it becomes so overwhelming for people to figure out what it is your software does that they get frustrated or quit, they become overwhelmed and they really just don't have the they, they don't have the ability to kind of continually figure that out, so they give up.\nSo that's why, I mean, it ends up becoming nothing for anyone because a lot of people quit. So that. Has become ever more present in the B2B SaaS world as well, too. As products evolve, software becomes more mature, features become more intense and overwhelming, and I think that is a risk to the success of B2B SaaS companies at scale.\nSo what I've dove deep into in recent weeks and months, and in fact...","thumbnail_url":"https://img.transistorcdn.com/B0rBF_s0upJdRqXoy4_4rHlfSlZONOaHnrUmmpOi708/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kYmIx/MTMxNTExY2VjZjIz/NjEzNWFhNmI4OGZl/ZDliMy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}