{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Brand Growth Heroes","title":"Freja Bone Broth: The Right Investors + The Right Team + The Golden Ratio","html":"","width":"100%","height":180,"duration":494,"description":"Because your business is only as strong as your team - it really shouldn’t be this hard — but it is...So let’s make it a little easier!\nOver the past few years, I’ve become increasingly frustrated at just how HARD it is for founders to find the right people for their business.\nThere are fewer applicants than there used to be for roles in sales and marketing in CPG businesses\nIt's even tougher to find that magic mix of mindset, experience and soft skills— as well as someone who genuinely fits your culture and values.\nAnd the process? It's a lot: search, connect, schedule, first interviews, follow-ups, feedback loops — all while juggling a scaling business — and you STILL might not end up with the right person.\nIt struck me that so many of the incredible guests on Brand Growth Heroes have shared absolute gold when it comes to building teams — how they hire, how they lead, and what they’ve learned when it all goes wrong.\nSo the brilliant crew at MKJ Ignite - Billy, Paul and Immy, have gone through the Brand Growth Heroes archives and handpicked some snippets from the founders of your favourite challenger brands (think Olipop, Freja Bone Broth, Child's Farm, Perfect Ted and Tony's Chocolonely), pulling out the best people insights. \n \nAnd as a result....BGH SHORTS: The People Series was born!\nShort 5 min episodes. \nGolden nuggets. \nActionable insights \nEvery 2 weeks, we’ll drop a new 5-minute clip - so don't forget to HIT FOLLOW!\n \nIf you're wondering whether or not you need help with your recruitment, or would like to ask for some advice, you can book a no-obligation call with Billy - or anyone on the team - here!\nConnect with Billy Maddock on LinkedIn\nConnect with Immy Southwell on LinkedIn\nConnect with Paul Jones on LinkedIn\nFollow MKJ Ignite on Instagram\nConnect with MKJ Ignite on LinkedIn","thumbnail_url":"https://img.transistorcdn.com/0ozOtqRzcBWmBZEqvRDok1E7iKs6EmkwTVPod03PH6o/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS82YzI2/ODgyOTczYWUxZTg4/YmUxMzI3MzUxMGM5/NmExOC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}