{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Accounting Answers Podcast","title":"What Caring Looks Like for Accounting Professionals","html":"","width":"100%","height":180,"duration":608,"description":"On behalf of the Accounting Influencers Broadcast Network, this is the \"Best Practice in Accounting\" show, going live every Thursday. For our regular listeners, the original name Accounting Influencers has now moved from 'one show with 6 episodes a week' to 'five shows a week, 1 episode a day'. In this show, we focus on upskilling the accountants, bookkeepers, CPAs and commercially focused fintech vendors to better handle key challenges in their professional role like client service, closing deals, negotiating, pricing, hiring, reputation and differentiation. It's all about developing yourself and your practice with real life examples, stories and case studies of what really works.\n\nEpisode 7. In today's interview, \"What Caring Looks Like for Accounting Professionals.\"\n\nMartin shares the story of Tom, an accounting client with a manufacturing company and living close to 'the neighbors from hell.' The tale is one of client retention and really making a difference for your accounting clients ultimately in ways that have nothing to do with tax or business.\n\nAction - be future-focused and forward-thinking as an accountant, and ask about your client's personal as well as commercial circumstances.\n\n\n\nIn this show we cover topics like leadership, trust, performance, differentiation, employer brand, values, vision, strategy, talent, skills development, industry trends, growth, marketing, communication, succession, recruitment, retention, culture, MandA, business models, pricing, digitisation, winning clients, advisory, career development, gen z/millennials, ESG, DEI, CSR, CPE/CPD, professionalism and future proofing.\n\nIt's important that you stay ahead of the game by knowing the drivers of change and disruption in accounting, the behaviours/demands of businesses requiring pivots/services from accountants, the strategies of tech/software vendors in serving CPAs and accountants, the directives, thoughts and influence of regulatory bodies, professional associations and...","thumbnail_url":"https://img.transistorcdn.com/XrZ2P9El52IADik8EmdA3U-oiL4JYr7f9qNn_P6r04A/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8wODA3/M2I3NzQ0ODkzNThm/YjdmZDRlYWU3N2I2/MDRkMS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}