{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Product Growth Stories","title":"How AI Cut Unplanned Maintenance by 30% for This $40B Manufacturing Company","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/48cd4d47\"></iframe>","width":"100%","height":180,"duration":1113,"description":"How AI Cut Unplanned Maintenance by 30% for This $40B Manufacturing Company\n\nMost B2B SaaS companies miss 60% of their pipeline by treating outbound sales like a numbers game. Here's the account-based approach that generated $2.8M in new deals.\n\nFeaturing PatrickRutkowski, Founder of Pipeline Acceleration — who built and scaled enterprise sales teams for multiple $50M+ SaaS companies.\n\nJean-Michel and Patrick reveal why cold calling hundreds of prospects kills enterprise deal velocity, the 5-step account-based marketing framework that turns cold outreach into warm conversations, and how focusing on just 50 target accounts generated more qualified pipeline than 500 spray-and-pray sequences.\n\n🎯 Why 50 targeted accounts beat 500 cold sequences every time\n💰 The 5-step framework that generated $2.8M in enterprise deals\n📊 Account-based marketing doubled their close rates in 6 months\n🔄 How to coordinate sales and marketing for enterprise accounts\n📈 Why enterprise sales velocity increases when you contact fewer people\n\n⏱️ 00:00 The pipeline problem most SaaS founders ignore\n04:22 Why traditional outbound fails for enterprise deals\n09:15 The 5-step account-based marketing framework\n15:30 Coordinating sales and marketing for target accounts\n21:45 Results: $2.8M in new enterprise pipeline\n26:10 Implementation timeline and team structure\n\n🔥 Ready to add $1M in new revenue to your B2B company this year?\nApply to Scale 👉 https://www.rapidproductgrowth.com\n\n🔗 Website: https://www.rapidproductgrowth.com\n🔗 Jean-Michel on LinkedIn: https://www.linkedin.com/in/jeanmichelthink/\n\n#B2BSales #EnterpriseSales #SaaS #RapidProductGrowth #AccountBasedMarketing","thumbnail_url":"https://img.transistorcdn.com/X4IT14P2xMDfcTDbs7hsQIK9BMr3b8jaJAuqZx6l-bo/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9iZmU0/OWYxNGQxM2EzNTA3/YmFiMzNiNDBjM2Qw/YTU1Yy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}